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Automorrow

The Show

Egypt's automotive future, in one place.

Automorrow Logo Dark

Automorrow exists because Egypt's automotive market deserves a stage that matches it.

One hundred and twenty million people. Eleven million licensed vehicles. A market importing $3.9 billion in vehicles and components a year, with electric adoption accelerating and manufacturing investment arriving. What it did not have was an international-standard motor show to bring it all together.

Automorrow is that platform. It’s where global brands meet the Egyptian market directly — where manufacturers reveal, dealers negotiate, buyers compare and the public sees what the next decade of driving looks like.

SHOWCASE.
CONNECT.
ACCELERATE.

A KEY AUTOMOTIVE EVENT IN NORTH AFRICA AND THE MIDDLE EAST

AUTOMORROW is the premier international automotive exhibition in North Africa and the Middle East, uniting manufacturers, mobility innovators, policymakers, investors and enthusiasts who are shaping the future of transportation in Egypt.

It is a platform for advancing the sector — where businesses forge partnerships and meet the stakeholders who will define what comes next.

Mission

To create the region's most effective meeting point between global automotive brands and the Egyptian market — a show that generates real business, advances sustainable mobility, and gives visitors a genuine experience of what's coming next.

Vision

To establish Egypt as the leading automotive innovation hub across Africa and the Middle East.

What Drives Us

Excellence

Delivering world-class exhibition experiences and industry standards.

Growth

Fostering economic development and expanding Egypt's automotive ecosystem.

Sustainability

Promoting electric vehicles, hybrid technologies, and eco-friendly transportation.

Networking

Building bridges between global brands, regional markets, and Egyptian consumers.

Innovation

Championing cutting-edge automotive technologies and future mobility solutions.

The Future of Mobility

Automorrow-BG-Images

Global Automotive Transformation

The global automotive industry is undergoing a profound transformation driven by electrification, digital connectivity, autonomous technologies, and sustainable mobility solutions. As this transition accelerates, Egypt is emerging as a strategic gateway for companies seeking early access to one of the region’s fastest-growing automotive markets.

Future Mobility Trends

While internal combustion vehicles continue to dominate the market today, hybrid and electric vehicles (EVs) are expected to gain momentum over the coming decade. Industry projections suggest a gradual transition toward electrification, positioning Egypt as an emerging market for future mobility technologies and sustainable transportation solutions.

Driving the Future

by 2030

Egypt & Africa's Premier Motor Show — Charting the Path for Sustainable Transport

Egypt’s electric vehicle (EV) market is forecast to reach USD 20.08 billion by 2030, with a projected compound annual growth rate (CAGR) of 12.03%, growing from USD 10.22 billion in 2024.

Growth drivers include government incentives like tax exemptions, increasing environmental concerns, and expanding local manufacturing, with a national ban on new fuel-powered car imports by 2040 as part of its vision 2030 goals.
Worldwide, it is anticipated that there will be between 140 million and 230 million electric vehicles (EVs) on the roads worldwide, making up 30% to 50% of new car sales globally.

Driving Tomorrow

Strategic Direction

Long-Term Vision
Position Egypt as Africa’s leading automotive innovation hub.

Industry Collaboration
Manufacturers + Tech Companies + Government + Investors.

Sustainable Mobility Future
Transition toward EV, hybrids and clean transportation.

Egypt & Africa Positioning
Gateway to African, Middle Eastern and Mediterranean automotive markets.

Booth Offering

Flexible Booth Options 
Choose from customizable or standard booth layouts designed to maximize visibility and meet your branding needs.

Accommodates Different Budgets
Flexible sizes and packages for exhibitors of all scales.

Encourages Innovation
Layouts tailored to highlight vehicles, technology, and brands.

Promotes Networking
Open designs encourage attendee engagement and connections.

Allows Customizable Branding
Customizable spaces create a memorable brand presence.

Egypt International Motor Show

· 1–4 April 2027 ·

· Cairo International Convention Center ·

Why Egypt

Egypt’s Automotive Market Growth

Egypt’s automotive industry is entering a new era of growth, driven by economic recovery, expanding local manufacturing, rising consumer demand, and strong government support for industrial development.
As one of the largest automotive markets in Africa and the Middle East, Egypt offers significant opportunities for manufacturers, suppliers, investors, and mobility innovators. With more than 11 million licensed vehicles on the road and continued annual growth, the country represents one of the largest and most promising automotive markets in the Middle East and Africa.

Imports & Local Production

The Egyptian market continues to demonstrate significant momentum through both imports and domestic production. While vehicle and component imports exceeded $3.9 billion in 2025, local assembly operations are expanding at an even faster pace, supported by government initiatives and strategic industrial partnerships aimed at strengthening the country’s manufacturing capabilities.

Audience & Market Reach

4 Days, 4 Audiences, 1 Floor.

Expected Attendance
• 160,000+ visitors

Media Exposure
• Regional Media
• International Media
• Automotive Publications

Influencers & Automotive Press
• Automotive Journalists
• Digital Creators
• Industry Influencers

Industry Stakeholders
• Manufacturers
• Dealers
• Distributors
• Investors
• Government Entities
• Technology Providers

Consumer Engagement
• Automotive Enthusiasts
• Product Demonstrations
• Interactive Experiences
• Brand Activations

Consumers

0%

0 100%

Buyers

0%

0 100%

Dealers

0%

0 100%

Media

0%

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Automorrow 2027 at a Glance

Edition

2nd

Frequency

Annual

Days

4

Halls

5

Exhibition space

20,000 m² indoor

Expected exhibitors

50+ local and imported brands

Cars displayed

150+

Expected visitors

160,000+ trade and public

Expected media reps

200+

Expected media platforms

60+

The Organisers

With more than three decades of experience, Art Line ACG-ITF has established itself as one of Egyptʼs leading exhibition and event organizers. The company delivers world-class trade exhibitions, conferences, and business events across a diverse range of industries, serving both local and international markets throughout Egypt and North Africa.

The group has experience in organizing and leading events in major trade and industrial sectors such as automotive, machinery and tools, real estate, accessories, furniture and interior design, and building and construction. As we look to the years ahead, we renew our pledge to remain committed to excellence, keep abreast of changes and innovations, adopt better management and construction techniques, and successfully overcome all challenges we have experienced before.

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